Mike ChirokasHow to Evolve Your Organization’s UX Research Practice From The Bottom UpThis post provides a map for user experience researchers to facilitate the transition from a retrospective research practice to a…11 min read·Dec 1, 2020----
Mike ChirokasAccelerators and Investors — Stop Telling Founders to do 100 User InterviewsAccelerators and investors, I think I know why you tell founders to go out and do 100 user interviews. You want the founder to 1. improve…3 min read·Nov 5, 2020----
Mike Chirokas7 Reasons Founders Should Do User Interviews More FrequentlyPutting our heads down and building as fast as possible without user feedback is like walking up to the golf tee box on our first outing…5 min read·Oct 30, 2020----
Mike Chirokas7 Questions To Ask In A User InterviewThe devil is in the details, or, rather, the follow-ups when conducting user interviews for customer discovery. That said, there are about…6 min read·Oct 29, 2020----
Mike ChirokasWhat Is A User Interview?A user interview is a form of one-to-one customer research where one person asks open-ended questions to discover how the other person…4 min read·Oct 28, 2020----
Mike ChirokasHow To Quickly Validate New Business IdeasHi, my name is Mike and I’m a new business idea hoarder.9 min read·Oct 7, 2020----
Mike ChirokasHow Many Qualitative User Interviews Is Enough For Customer Discovery?I hate “it depends” answers so let’s get right to the point: the answer is eight.5 min read·Oct 7, 2020----
Mike ChirokasinBootcampHow to recruit participants for b2b user interviewsStrategies, tools, and sources for finding your first participants for b2b user interviews.5 min read·Oct 7, 2020----
Mike ChirokasHow To Conduct Qualitative User Interviews For Customer DiscoveryThe output of a perfect qualitative user interview looks a lot like a Moth story. If you’re not familiar, The Moth is a storytelling…6 min read·Oct 6, 2020----